Shopping Is A Feeling

Shopping is … 

… a feeling!

The expression Shopping Is A Feeling was coined in David Byrne’s 1986 film True Stories . One scene in the movie involves a rather strange fashion show at the local mall in Virgil, Texas. As men in suits made of AstroTurf and bricks accompany women dressed as tea cozies and loofahs begin their promenade of fashion, the hostess of the event proclaims:

“What time is it? If everyone notices, maybe it’s too much. But where would we be? … Shopping is a feeling. Sometimes I get a wobbly feeling. I have a commercial feeling! Be sexy in business. Be successful at night. Think of where you’ll be each day and coordinate your outfits to match … If the room is pink, you’re in the pink!”